Focus on the Road

The Suburban Collection, Michigan's largest auto dealer, is dedicated to promoting safe driving and continuing its "Focus on the Road" contest with select Metro Detroit area high schools.

For the contest, we ask local high school students to create a video that will educate their peers on the dangers of distracted driving in hopes of minimizing this growing epidemic. Currently, eligible schools are located in Ferndale, Farmington/Farmington Hills, Novi, Plymouth and Troy.

Winners will be awarded as followed:

• 1st Place - $2,500 

• 2nd Place - $1,500 

• 3rd Place - $1,000 

These three prizes will be awarded based on the top videos from all participating schools and school districts.

The school with the most student participation, based on the number of student videos submitted, will earn $1,000 charitable donation to their respective school.

Contest Start Date: Tuesday, February 23, 2021

Videos Due by: Friday, April 23, 2021

Winners Announced Week of: Monday, May 17, 2021

Videos will be judged based on concept, creativity/originality, message content, impact and production quality. To learn more about the judging criteria or when you're ready to submit, click this link.

• FOX 2: Meet the North Farmington High School students looking to end distracted driving
• FOX 2: North Farmington High School Students Win Contest with Distracted Driving Jingle 
• C & G Newspaper: Focused on Ferndale Focus on the Road Winners
• Hometown Life: Focused on Farmington Focus on the Road Winners
• Farmington Voice: North Farmington Teens Win Distracted Driving PSA Contest
• AAPS District News: Pioneer, Skyline Students Recognized for Videos Highlighting Dangers of Distracted Driving
• We Love Ann Arbor: AAPS Pioneer, Skyline Students Recognized for Videos Highlighting Dangers of Distracted Driving
• Troy Gazette: The suburban Collection: "Focus on the Road"
• Canton Observer: Canton High School students earns coveted prize for riveting distracted-driving video